We're excited to inform you that "The Economics of Streaming " event will be hosted in New York on March 29th at Reed Smith (599 Lexington Avenue, New York).
For all our members interested in attending we are offering an exclusive 25% discount!
The Economics of Streaming will examine the business of streaming content, the latest developments around music licensing, and the implications. We will explore a wide range of topics including everything from, the economics of streaming – for service providers, rights holders, artists and users. We will dig in deep to understand what happens if consumption is free, digital service providers' different business models, legislative reform, as well as the impact of the ad-market dynamics on per-stream rates for artists, record labels, publishers, and collective rights management organizations.
The full agenda for the night can be found (HERE).
Our speaker panel includes the best and brightest in the world of streaming, including:
Tiffany Almy, Senior Associate, Reed-Smith (Board Director – Women in Music)
Richard Burgess, CEO, A2IM
Christopher Harrison, VP Music Business Affairs, Sirius XM Radio
Pete Jimison, CEO /Jenifer Vandagriff, Director of UX & Design, F Sharp
David Levin, Vice President Digital Licensing, BMI
Steven Marks, Chief Digital Business and General Counsel, RIAA
Barry Massarsky, Economist and Strategist for Music Industry Revenue Flows
Larry Miller, Clinical Associate Professor and Director, Music Business Program, NYU Steinhardt
Deborah Newman, Digital Music Consultant & Attorney: Copyright, Licensing & Distribution, MusicStra
John Raso, SVP of Client Services for HFA and Rumblefish
Bill Rosenblatt, Founder, GiantSteps Media Technology Strategies
To receive your discount, just enter the code "NAOMI25 " when registering online at: https://www.universe.com/e vents/music-4-5-the-economics- of-streaming-tickets-ZHFPMJ
We sat down to chat with Laura Jones, who is the head of Little Underground Management, a producer management company based in New York. Her clients have produced and mixed records for everyone from Fallout Boy to The War On Drugs, Weezer to Animal Collective.
After moving from the UK to the US almost 3 years ago, the company has grown phenomenally. The roster has quadrupled in size, spawned 4 Grammy nominations, received several platinum and gold selling records, and worked on a multitude of critically acclaimed albums. Furthermore, she’s achieved this success within the niche genre of rock and alternative music.
Tell us a bit about how you landed into the world of music business. Did it happen by chance or were you intentionally pursuing this path?
I originally went to university to study modern languages but later dropped out to do a degree in Arts, Music & Entertainment Management at LIPA (The Liverpool Institute for Performing Arts, co-founded in 1996 by Sir Paul McCartney for those who don’t know). I didn’t know what I wanted to do, I just knew I wanted to work in music. The course was very practical, with a focus on real-life experience. During that time, I started managing a musician called Eugene McGuinness. We were both nearing the end of our studies and luckily met an A&R person from Domino Records who really liked his songs. Within 6 months he had signed to both label and publishing and that, as they say, was that. Suddenly I was managing a signed artist and that prompted me to start the original incarnation of my management company, Little Underground Management.
Safe to assume you’ve always been passionate about music then?
My Mom took me to a music festival when I was 12 years old and from then on all my free time was spent going to shows, record shopping, taping radio shows and making notes about all the new bands being played on them. I was definitely a bit of a nerd!
Ever since then, you’ve covered so many roles in this business and your clients have even won Grammys! We’re sure it has been an interesting journey. What are the most valuable lessons you’ve learned along the way?
I think PEOPLE and contacts are so important in this industry. It really is a ‘who you know’ business. To grow and develop you must have strong relationships with a wide range of people and have those people trust and believe in you. Remember to build your contacts, follow-up with everyone you meet and be gracious and respectful towards everyone - you never know when your paths will cross again!
Share with us a challenge(s) you are proud you overcame.
When I first started in artist management, I was 22 years old and looked like I was 12! So many people would disregard me and told me the job was too difficult and that I wouldn’t be able to succeed. I don’t think that anyone believed that this young female would survive the ferocity of the industry. That was the hardest thing to overcome; however, I just used it as ammunition to work even harder and prove them wrong. I would smile and be gracious, but it pushed me to fight even harder. Overcoming that is something I am proud of. I never gave in when people said I couldn’t do it.
Who are the people you’ve worked with that made an impact on you?
Laurence Bell from Domino Records. He was the opposite of what I just described. He was incredibly supportive during my early years as a manager and is a true inspiration. He started his label out of his bedroom, releasing albums out of passion, because he wanted people to hear great new music. Domino is now an international company, with offices all over the world and countless hit records but the basis of the company is still the same. I will always be grateful to him for giving me a chance and want Little Underground to exist on the same ethos - work on the music you love because you think everyone should hear it.
Tell us more about founding your own company, Little Underground Producer Management?
It was just a natural progression based on all my previous experiences in the UK. I ran Little Underground as an artist management company for 5 years on my own, before joining a producer management company for 4 years. I had always wanted to move to New York, and when the opportunity arose, the most natural progression seemed to be to take the producer management knowledge I had accumulated and fold it into Little Underground. I was fortunate enough to team up with Shmanagement, an artist management company based in NYC, who were keen to expand their business and move into representing producers. They loved the brand and reputation I had already created with Little Underground so we joined forces to create a stronger, more powerful team and conquer the production world together!
What’s the best part about it?
I think the freedom is the best thing, but then maybe it’s also the hardest. Everything is in your own hands - how hard you work, how much you want to push things, the complete vision. You don’t have to run things ‘up the ladder’ to get approval. There’s no hiding behind anyone else. That’s daunting but also incredibly liberating.
Also, you have the unique privilege of having worked inside and outside of the USA. How has that impacted your skills and performance within the business?
Obviously, having worked in both places has helped me enormously with my network. I built strong connections in the UK and now have done the same here in the US. You can really get to know people and build more powerful relationships, something that rarely happens when you’re just visiting a country on a week long business trip. Also, it’s easy to become complacent and comfortable when things are going well. Re-building the business in the US forced me to come out from behind the comfort blanket, take risks again and have to learn about operating in a new market, pushing me to continually grow and develop and ultimately give a real strength and depth to the company.
What surprising twists and turns has your career in music taken?
Honestly, I never envisioned I’d be a record producer manager. I didn’t even know that was a job when i started! For me I thought doing anything but artist management would be a failure. It was how I started in the industry and how I always imagined it would be - i couldn’t give in to anything else. However, I grew up, learned more about the industry and also about what I wanted for my own life. Managing producers definitely suits my personality and skills better (I enjoy the creative a&r element that you don’t necessarily get when managing an artist) and now I wouldn’t want to do anything else.
In today’s over-crowded market, what do you think are the key ingredients for an artists/producer’s success?
As cheesy as it is and as many times as it’s been said, “just being true”. Being a genuine artist or producer and making music that comes naturally to you will always sound better than music that’s trying to fit into a mold or trying to be ‘a hit’. We all have to pay our bills and will sometimes compromise on taste for a pay day, but if you want a long-standing career you should always work on music you love and believe in, otherwise people will see right through it.
Any advice for young women trying to get their foot into this ever-changing industry?
Create your own opportunities. Don’t just rely on a job interview or a promotion to get the position you want - create it for yourself. Put on shows, make friends with local artists and help them however you can, DJ, volunteer on the local radio station. Immerse yourself in your local scene and be a part of it. The more people you know and the more people you’re impressing, the more likely good opportunities will come to you.
Anything else, you’d like to share with our readers?
It’s a difficult and daunting industry but don’t be afraid to ask questions. I used to be scared to admit that I didn’t know something and thought you needed to appear strong and confident at all times. However, that only held me back and stopped me from growing. Nobody, not even the top execs, can know everything. There’s absolutely no shame in just asking somebody for help or advice.
Thank you Laura! Keep rocking!
Women in Music sat down with Ebonnie Rowe, founder of Honey Jam Barbados, a developmental programme which provides educational , networking, mentoring and performance opportunities for young female artists in the region. We sat down with Ebonnie to learn about her history and hear her advice for advancing as a Woman in Music.
1. Success is such a personal concept – we all see and define it differently. How did you personally define your success?
Success for me is to do work that is fulfilling, that feeds my soul and that benefits others in a positive way. It is focusing the full extent of my enthusiasm, commitment and drive on what I have a passion to achieve, and then achieving those goals, barreling through all obstacles and getting back up from every fall and setback. Success for me is about service. Bob Marley said, “if my life is just for me I don’t want it.” Marian Wright Edelman said, “Service is the rent we pay for being. It is the very purpose of life, and not something you do in your spare time. Being able to serve others in a positive and meaningful way is a large part of what success means to me.”
2. What advice would you give women who want to enter your side of the industry - What are your top three tips?
be very clear on specifically what it is you want to achieve
be prepared to do the necessary work and to take every opportunity to learn
find mentors you respect and who know more than you to advise and guide
3. How have the personal and professional experiences in your life contributed to your success today?
That’s a broad question! Every personal and professional experience over decades has contributed to my success. Every experience and interaction is an opportunity to learn or to act as a cautionary tale.
4. Can you share with us some of the challenges you’ve faced?
Funding of the developmental programme I run for young female artists has been a huge challenge. I am very driven and this is a passion project for me so I always find a way to make things happen. Where there is a will there is a way is a cliche but very true. Sexual harrassment, being respected as a woman in charge is a challenge, finding committed, reliable people to work with is a challenge, managing the workload, but there is really non time to sit around whining about it - there is work to be done so I just keep moving forward to find solutions to the challenges.
5. What is the most valuable lesson you’ve learned?
Believe in what you are doing. If you dont then no one else will. There is a law of attraction. Be confident. Have faith. Trust your gut. A set back is a setup for a comeback. Stay positive and do the work.
6. What do you think is the most pressing issue women in the music industry face in your region?
I work in North America and the Caribbean. In the Caribbean some of the pressing issues include performance opportunities, affordability of demo and track production, access to funding for projects, ability to get in front of industry reps with international experience who can further their careers.
7. Who inspires you, and why?
So many people, quotes, images, events inspire me. Too many to list. I seek out inspiration every day to keep my spirits up and keep me motivated. People who inspire me are those who are strong and who make a difference in the world, who have honour and integrity, who succeed against the odds, who are fearless, who push the envelope and challenge the status quo, who fight against injustice, who want to change the world.
8. What do you look forward to accomplishing at HoneyJam in the next year? In Barbados I want to secure sustainable funding, to set up valuable and impactful post-programme developmental opportunities. I would also like to work on performance opportunities for them outside of Barbados. We also produce a Jazz show called Honey Jazz which is growing into a multi-event festival starting in 2017. I would like to be able to bring in international acts to join the local lineup and make it an event tourists fly in to attend.
9. Tell us more about how you got involved in HoneyJam?
I started it in 1995. I edited an all female issue of a Canadian entertainment magazine dedicated to women in hip hop and discussing misogyny in the music. We had a wrap party to celebrate the publication and called it Honey Jam. Everyone asked when is the next one? I was a full time legal assistant and was also running a mentoring programme for at risk Black youth at the time so I had no plans on doing anything like this but everyone was so enthusiastic and clearly there was a need so I told myself I would do it for a year and see how it went and here we are 21 years later. My roots are in Barbados so I brought it here 6 years ago.
10.What is your ultimate goal for this organization and what do you need to take it to the next level?
Sustainable funding, a group of professional, driven, reliable passionate partners to make up my team to execute our goals. To be selfsufficient through monetizing merchandising opportunities and larger events that can accommodate more door receipts
Recently, Eventbrite sat down with WIM's President, Jessica Sobhraj, in honor of Women's History month to gather her thoughts on women’s value in the music industry, her journey to success, and her advice to other women.
Value is something that I’ve always determined for myself, with little regard to outside forces and opinions. I think it’s important for all of us to get to a very honest and clear place with ourselves about who we are, where we are, and what we bring to the table in every interaction we have.
I feel most valuable when I’m able to generate positive outcomes for my immediate network by making meaningful introductions and shining a light on exciting projects. Women in Music does this for nearly 2000 women via the numerous ways our members can interact, ask for advice, and promote their projects. We’re especially interested in highlighting the movers and shakers in the music industry via our blog. For our industry, it’s critical for us to be able to celebrate the bright spots where women are succeeding as it encourages others to strive to be as successful.
Read more here...
Cassandra Kubinski sits on the board of Women in Music as the Chair of Membership. She is also an accomplished artist, songwriter, and actress. We sat down with Cassandra to learn about her history and hear her advice for advancing as a Woman in Music.
Success is such a personal concept – we all see and define it differently. How did you personally define your success?
I think the definition of success often changes for each of us. Have you ever experienced the feeling of reaching a goal and then immediately thinking "OK, what's next?!" I know I'm guilty of that! Overall, I define success as doing what you want to do, when you want to do it, to the best of your ability and satisfaction. I think success is not just accomplishing goals or targets, but enjoying the process along the way and at the end of it, feeling that you've been enhanced while also having the chance to enhance others with your success. It's getting to the point where you really, truly get that you and you alone choose your happiness and you are allowed to be successful in whatever way you desire. I relish success in groups - it's best when shared!
What advice would you give women who want to enter your side of the industry - What are your top three tips?
1. Just do it. I hear people very often saying they WANT to be an artist or writer but don't know how to get started. If you sing, you're a singer. If you write, you're a writer. You don’t need anyone to help you open your mouth and sing, or pick up a pen or computer and write. The most successful artists and writers just DO it, every day, whether the magic is flowing or not. Make up your mind to just start with whatever you have wherever you are and BE an artist because you said so.
2. Get educated. There are countless writing and performance groups, coaches, teachers, seminars, conferences, books, youtube videos etc. for anything you want to do like improving your range, booking your own tour, or writing better songs. Google is amazing - use it! Want to fast track your learning? Tell everyone you meet what you're up to and what you feel you need to learn. You'll be amazed by the connections, wisdom, and advice they have (even if you think they're not "qualified" to give you advice).
3. Take other people's opinions of your music with a grain of salt. It is very, very good to solicit those opinions and better to pay attention if there are trends in people's responses to your music. However, it's all just subjective opinion. Only your heart can tell you if you're doing the right thing and making the right music for you.
How have the personal and professional experiences in your life contributed to your success today?
The personal and professional experiences in my life started contributing to my success at a very young age.I have my parents to thank for exposing me to so many performances, concerts, broadway-style shows, music, and movies. These were the art forms that inspired me to become an artist. I was a professional music theatre actress by age 12 and that early start gave me a professional approach that definitely served me when I transitioned into songwriting and solo performing in my early 20’s. Every experience shapes you - it's impossible to quantify the effect of each!
Can you share with us some of the challenges you’ve faced?
Some of the challenges I've faced as a singer/songwriter include, but are not limited to: Rejection (and self rejection), trying very hard for something and still not getting it, envy/jealousy, laziness, getting in my own way, assuming others were out to take advantage of me, actually getting taken advantage of, being expected to perform for free, sexism and inappropriate advances from men in the industry, balancing a fulfilling personal and family life with full dedication to my music and career...the list goes on. Honestly, most of the challenges when you really break them down start from within. When I've dealt with whatever my own resistances were, there were always breakthroughs beyond the challenges.
What is the most valuable lesson you’ve learned?
The most valuable lesson I've learned is to be kind. Be kind to that "baby band" who is opening for you. In a couple of years, you might be opening for them! People DO know when you're being judgmental, rude, dismissive, or higher-than-thou, even if you think you're hiding it well. They will remember it and will not be interested in working with you, which might sting if you decide that you want to work with them. So, it really pays to be kind. However, it’s important to note that “kindness” does NOT mean being a pushover, allowing others to get whatever they want at your expense, or sticking around that rude, haughty executive or rockstar because maybe they'll sign you. I've had numerous incidents where I met someone I thought I'd never work with, to whom I could have been rude, who came through and helped out or offered opportunities down the line.
What do you think is the most pressing issue women in the music industry face?
The most pressing issue women in the music industry face is negativity and fear. This applies to all of us, not just women. People love to get caught up in the tide of "the industry is dying", "no one can make money anymore", etc. and artists and business folks alike blame their lack of innovation and creativity on "the rules", "that's just not how it's done", "that's not the way the industry is going". People are afraid to innovate, speak up, and use their creativity for fear of losing whatever stature or position they have. To me, that just cultivates further mediocrity and lowers standards for music and professionals in our industry. Use your creativity, speak up, do the work. Everything worth doing takes real, lasting, committed effort.
Who inspires you, and why?
Sara Bareilles (just read her book, go get it!), Ingrid Michaelson, Rachel Platten, Sia, Rob Thomas, John Mayer, Gavin Degraw, Billy Joel, Jason Mraz, The Goo Goo Dolls, 10,000 Maniacs...so many artists whose words and music have had a profound impact on my heart and life. My parents and sisters inspire me every time I see them, which I wish was more often. My boyfriend is an espresso shot of inspiration and motivation. My team inspires me with their creativity, dedication, and fun.
What do you look forward to accomplishing in the next year?
I look forward to the coming year at SunChild Entertainment as we're launching my 5th studio project, an EP called ONWARD this Fall. I'm looking forward to discovering how those songs land with our audience, building bigger and stronger communities of fans and friends around the music, and hearing the songs on radio and in TV, film, and ad placements. I'm looking forward to continuing to perform with amazing artists and organizations, traveling to awesome places to perform, and using my music to contribute positively to personal and social changes.
I don’t think I have any one definition of success and the ones that I do have change on any given day. If I had to sum it up, I would say that the definition of success, whether at home or at work, is a result that exceeds expectations, a result that makes me proud, and one which, ultimately, has had a positive impact on something or someone along the way.
What advice would you give to women who want to enter your side of the industry? What are your top three tips?
I’m not sure my tips would be any different to a man or to a woman. They would be to make sure you work twice as hard as everyone else, persevere and be knowledgeable and well informed. It may seem trite, but information, facts, and knowledge provide the edge.
How have the personal and professional experiences in your life contributed to your success today.
My professional experiences have all been rooted in hard work, perseverance anddetermination – all of which I carry with me today and hope that I have successfully communicated as the founding principles of Reservoir’s culture. My personal experiences have taught me that mutual respect, regardless of roles and hierarchies, is the cornerstone of any relationship and will ensure a life filled with long-term friends and colleagues. As time goes on, the lines between personal and professional relationships blur and I think we learn that our work and home experiences are applicable in all parts of our lives.
At Reservoir, I think our biggest challenge has been that we are the new kid on the block. My peers are mostly music industry veterans, but I am not afraid of doing things differently and am willing to admit what I don’t know. It has taken some time to prove that we have an incredibly talented and experienced team of career music professionals and that we are here to stay.
The value of relationships is the lesson that has carried me through my professional life and I feel proud to have friends and colleagues that date back to my first job out of college as a receptionist in an advertising agency. My counterpart in the editing department from those days now runs a successful post production business; another from the mail room is heading up an award winning agency – all of these businesses need music and they are people who like to work people they know. [Do you have a brief anecdote to show how or why these relationships been valuable throughout your career/today? Maybe one of those former colleagues made a connection that helped us sign a writer, etc?]
What do you think is the most pressing issue women in the music industry face in your region?
Our industry continues to be male dominated, regardless of function – whether it’s creative, management, admin, marketing or even in the songwriting world. I think this will change with time and it’s not to be forced outside of a meritocratic structure. Our organization, both in terms of our staff and our songwriter roster, is an anomaly in terms of gender distribution, but it wasn’t by design. We went out to find the best talent we could find and they happened to be female. I am proud that we have women filling key executive functions at the company and also as some of our cornerstone songwriters, but I am also conscious to do everything in our power to ensure our team and our songwriters’ collective success, regardless of gender.
Global Non-Profit Organization Women in Music (WIM) To Service Membership from Los Angeles Women in Music (LAWIM) Following Dissolution
Women in Music
This guest blog comes from Jessica Perez, CEO of Tycoon, a free app designed for freelancers (like artists, songwriters, DIY'ers etc.) to help them keep track of their income. Jessica is a model that has appeared in publications worldwide, including ads for Victoria’s Secret and Sports Illustrated Swimsuit. As the CEO of Tycoon, she’s set out to make it easier for freelancers to be financially responsible, get paid, and learn more about their financial situations. For WIM, Jessica offers three tips for freelancers in the music industry to achieve the same:
Financial Management: It Will Make or Break You
I’ve been working as a fashion model for almost 15 years. The majority of my friends are freelancers--models, photographers, musicians, artists, writers, the list goes on. Even though what we do for a living is varied, we share some common problems: inconsistent work, variable income and the one that makes everyone cringe - calculating taxes. As for me, I didn’t want to just model, I wanted to be successful too. Through experience I realized taking control of my finances was going to be key to my success. To this day, I firmly believe financial management can make or break a freelancing career.
1) Try A Little Worst Case Scenario Thinking
I spent a good part of my career making just enough money to make ends meet. The reason I didn’t give up is that every year I was able to do just a little bit better than the year before. When I made more money, I didn’t elevate my lifestyle; if I could afford a one bedroom apartment, I lived in a studio. I used any extra cash I had to plan ahead for lulls in work and give myself more breathing room for when clients didn’t call. It turns out that ‘worst case scenario’ thinking is a great philosophy to live by if you’re a freelancer. Living below your means and saving money when you can will prevent you from having to run out and get another job or accumulate unnecessary debt.
2) Don’t Give Up
The media usually makes success look like it happens over night. All it takes is watching an old commercial of Brad Pitt eating a burger to remember that we all had to start at the bottom Drake style. As for me, I had been modeling for almost 7 years when I got my big break--Victoria’s Secret hired me for a job. What many people don’t know is that I had spent almost 3 years going to castings at their offices before they booked me for the first time. Before that moment, I had even joked to a friend that they should start paying me a part time salary for how much time I had spent meeting with them. The truth is, if you give up on your dreams, you’ll never know if all you needed was more time to achieve them.
3) Financial Awareness is Everything
When I was modeling full time, being diligent about how much money I earned and who still owed me money played a huge role in my financial decisions. Knowing exactly how much I earned allowed me to check in throughout the year and make sure I was saving the right amount of taxes. Knowing who still owed me money enabled me to make sure payments didn’t slip through the cracks. The fact that it was stressful and confusing to keep these numbers straight is the reason I decided to build Tycoon, an app for creative freelancers that allows them to record their jobs and stay on top of their payments. Tycoon empowers freelancers because the more awareness we have about where we stand financially, the better choices we can make moving forward. I believe that financial management, not only passion and talent, determines our success as freelancers. I encourage you to take control of your financial life, chase your dreams and succeed!
Download Tycoon for free: iPhone, Android
Follow Tycoon on Instagram & Twitter @TycoonTracker
Follow Jessica on Instagram & Twitter @JessLPerez
We hope you’re well and that your 2017 is off to a great start!
Now that the holidays have concluded, our team is back to work preparing for what will surely be another stellar year. Before we turn our full attention to 2017, I want to take a moment to reflect on the meteoric growth our organization experienced during 2016 and to thank you for continuing to support and embody the mission for which WIM has stood for over the last 30+ years. We grew more rapidly than any other year prior and are one of the largest and most established organizations for women in the music industry worldwide, which is a testament to how necessary organizations like WIM are and to the strength of our members!
We believe that the conversation around women’s rights and equality is one that is inclusive of everyone and we’re honored to continue to lead that conversation as we’ve done for the last three decades in diverse and accessible ways. In 2016, WIM threw over 25 events across our chapters. Some of these events were webinars intended to make our programming available to WIM members everywhere. Others were on-site events that highlighted the contributions women have made in our industry, such as the Women in Sync Awards, or provided unique programming, such as our executive breakfast, women in music tech event, social media critique/panel, sync licensing demo/panel, and our 360 mock negotiation.
We launched new chapters in Brazil, Chicago, Los Angeles, Nashville, and Barbados to join our existing chapters in Boston and New York. Our membership swelled to nearly 1500 music industry executives, rising professionals, performance artists, songwriters, and more. The rapid expansion sparked many of you to want to bring WIM to your hometowns too! We anticipate the launch of several new chapters next year and the implementation of new infrastructure to help you all connect in more meaningful ways.
This kind of growth does not happen without tremendous effort, planning, and support. On behalf of the entire membership, we would like to thank the board directors, advisory board, and vice chairs that volunteer their time and work tirelessly to make all of this possible. We would also like to thank our partners and sponsors, whose generous contributions ensured that WIM membership fees would not increase (and have not increased over the last 10 years):
Atlas Music Publishing
Around Digital Media
The Caribbean Development Bank
The C2G Group at Morgan Stanley
Fox Rothschild LLP
Jeff McClusky & Associates
Joe Lambert Mastering
Miller Tau Financial Group
Osler, Hoskin & Harcourt LLP
Riptide Music Group
Small Town Brewery
Tito's Handmade Vodka
Twenty One Twelve
Everyone that contributes their time to WIM does so as a labor of love and an obligation to carry on the momentum of the women that came before us. WIM is supported by your membership, sponsorships, and donors. If you would like to get involved in any of the aforementioned capacities you can do so by clicking on any of the links above.
Lastly, as we dive into 2017, we will continue to find new and valuable ways serve our members at all levels of their career. In the coming months, we'll continue to update you on the numerous valuable events, networking opportunities and perks that we offer as well as new initiatives such as scholarships, grants, and tools to help you connect with each other even more!
Jessica Sobhraj, President, Women in Music
Jennifer Newman Sharpe, Vice President, Women in Music
Women In Music celebrates entrepreneurship throughout the music industry. Sparkplug allows musicians to plug in wherever they need by providing an easy rental system for gear. It is a woman lead organization, co-founded by Jennifer Newman-Sharpe, who also doubles as the VP of Women in Music. Read on to find their pro tips for the holiday season.
Tis the season! Throwing your own holiday rager or company party? Here’s some tips to delight all your guests AND cause the least amount of frustration!
1. Make a List, Check it Twice!
But really. Map out exactly what you are going to need in advance of your event, down to every little piece of tape, straw, and ribbon. Check through the steps of what needs to be where and when each day.
2. Run all the errands before the day-of
We all may think it’s a good idea to leave the gear rental or booze run until the day-of, but it’s not always the smartest when you’re running around to 3 stores to find what you need. On the day-of you should just worry about looking great and setting up your space.
3. Get Everything in Writing
If you are renting a venue or booking a band be sure to get the commitments in writing. The last thing you want to ruin your night is a disagreement over the terms or a misunderstanding of what was decided. Having everything in writing will allow you to provide backup and keep the party on track should any disagreements arise.
4. Rent Backline & Gear Locally via Sparkplug
Rent your PA, backline, and gear from local musicians in the area from Sparkplug. Great affordable gear deals are waiting for you and you can pre-book online to be sure everything will be easy and fluid on the day of. Plus you are supporting local musicians while you’re at it!
5. Don't be afraid to “pre-batch”
Pre-batch your drinks and food to keep the mess to a minimum! Make a bowl of punch rather than having a sea of bottles and mix. Offer easy-to-serve food like pasta and pre-mixed salad.
Happy party planning! And most of all don’t forget to have some fun!
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